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Hola, I’m Ana.

I concept, write & build ideas that connect with people. My work lives across campaigns, experiences & interiors, always grounded in culture & strategy. I’ve developed storytelling for brands like Google, Gerber, Starbucks, Yahoo & Stella Artois, bringing a bilingual perspective & a strategic lens to every project.

I love creating experiences, whether it’s for brands, musical artists or in my everyday life: hosting fundraisers, long dinners & the kind of friend chats that stretch late into the night. I’m just as comfortable zooming out to shape the vision as I am diving in to sweat the details. Mentored by Dan Nelken, I’ve learned to root everything in sharp insights, universal truths and a little wit. Collaboration is my default setting and clarity is non-negotiable. Wit usually tags along.